Leadership

Passionate, but humble. Our leaders are no ordinary folks, driving GreyOrange’s phenomenal growth while knowing just how to make customers, vendors or employees feel like a family.

Samay Kohli

Global Chief Executive Officer

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Akash Gupta

Chief Technology Officer

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Nalin Advani

Chief Executive Officer, APAC

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Dieter Berz-Voge

Chief Executive Officer, EMEA

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Chetan Yadav

Vice President, People Operations

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Vartul Jain

Vice President, Finance

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Gautam Pande

Vice President, Operations

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Subhayu (Sid) Chatterjee

Vice President, Products

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Gautam oversees the entire cycle of operations at GreyOrange including the Assembly Plant, Installation Projects & Customer Support functions.

With 13 years of cross functional experience in eCommerce, Technology & Consulting domains in a variety of industries; across India, US & Europe; he also brings with him deep entrepreneurial experience of global best practices in setting up & scaling unstructured startups to data & process driven organisations. Apart from running his own food tech venture, he was also a founding team member at Jabong (Rocket Internet) and led Marketing & Business Intelligence at Goibibo (Naspers) through a 10x growth phase.

He holds a B.Tech in Aerospace Engineering from IIT Kharagpur with an MBA in Strategy & Finance from ISB Hyderabad. He also has a Harvard executive program on eCommerce by Naspers.


Chetan Yadav as VP People Operations at GreyOrange, oversees the entire gamut of Talent Management, i.e everything from attracting the right talent and engaging, developing them to perform at their best.

He brings with him, 16 years of rich experience, across various industries like e-Commerce, Technology, Hospitality, and ITes, with companies like Myntra, Ocwen, Mphasis, Convergys and Oberois. While working in different geographies and has experience in managing employees across the talent spectrum. With experience, he has learned the art of taking things from scratch and scaling it up, sustainably. Working across mature as well as new age companies give him an exposure to a stable as well as a VUCA (Volatile, Uncertain, Complex, Ambiguous) environment.

Chetan holds a bachelor’s degree in Arts from Delhi University and a diploma in Hotel Management from IHM Pusa and has also done his Post-graduation in Management from IIM-Lucknow.


All financial transactions at GreyOrange are in Vartul’s hands! With a competent team to support, Vartul’s focus is to ensure GreyOrange is a great partner to work with for all stakeholders globally. He comes with an extensive experience, having played different roles in Business and Financial Strategy for multinational companies such as Samsung Electronics, Wipro GE Healthcare, and General Electric. He has also featured in the list of Top 100 CFOs in India in 2013, published by the CFO Magazine. He is a Bachelors in commerce, holds an Associate’s degree from The Institute of Charted Accountants of India and Course on Advanced Corporate Finance from IIM – Ahmedabad.


Based out of Singapore, Nalin leads GreyOrange’s expansion plans in the Asia Pacific and Japan regions and is responsible for strategic sales and marketing, channel development and overall management. He comes with extensive experience having worked across Asia, and contributed in the start-up and turnaround of Asian businesses for global technology leaders such as Wind River, Wipro and Barco. As an entrepreneur and investor, he has been instrumental in the success for innovation leaders such as Centillium, Solid, eSOL, Kivera and Videogram. Prior to joining GreyOrange, he has led Barco in Singapore, Japan, India and Korea. He is a Founding Charter Member of TiE Tokyo, and a Charter Member of TiE Singapore.


The extraordinary growth pace of GreyOrange speaks volumes of Samay’s contribution as a leader. His aim is to acquire one of the largest market shares in the automation industry globally. Samay’s passion for Robotics started about a decade ago. He was part of the team that created one of India’s first indigenous humanoid robots – AcYut. Samay, along with Akash Gupta, has participated in robotics competitions across 13 countries; winning Gold medal at the ROBOlympics in 2009. An alumnus of BITS (Pilani), India, Samay has been a keynote speaker at several prominent technology conferences around the world, and has been featured in many publications including Forbes Asia, Economic Times, The Fortune and has made his way to MIT Technology Review’s global list of “35 Innovators under 35”.


Akash is the man behind the culture of innovation at GreyOrange. His key focus is driving research and development, pushing the efficiency benchmark, and hiring the best of talent globally for the company. He is the perfect combination of understanding mechanical as well as software engineering, which has helped the company create an R&D engine that continually produces cutting edge robotic products. He has led mentoring sessions and workshops at more than 25 educational institutions globally, including Stanford University, Louisiana University, MIT, IITs, IIIT. Akash is an alumnus of BITS Pilani, graduate in Mechanical Engineering. He has also undertaken projects such as the Design and Implementation of an active under water Sonar Stabilization System at the University of Louisiana; and RoboCup 2011-2012 as a part of the Chief Organizing Committee.


Sid Chatterjee is responsible for Product Strategy and Product Marketing at GreyOrange. He also leads Product Design and Solution Validation with key strategic initiatives around identifying and launching new products & industry solutions in collaboration with thought leading customers.

With over 16 years of experience in Product Management, Marketing, R&D and Technical Sales. He has held Product Management & Strategy leadership positions at Sabre where he was responsible for Analytics applications. During his tenure as Director of Product Management, he led the launch of new solutions in collaboration with key airline customers. Prior to that he has held various Product Management and technical roles at IBM for over 11 years.

Sid holds an MBA from University of North Carolina, Chapel Hill and Master of Science in Computer Science from North Carolina State University.


A seasoned technology business leader, with 31 years of experience in high end systems and services. He holds an M.A. “cum laude” in sociology, political science and philosophy from Saarland University, Germany.

In his previous role, he founded and led Storm Reply, a cloud services company with operations in Germany, Austria and Switzerland. Before that he was Country MD Germany, Austria and Easter Europe (Assistant VP) for Cognizant and Head of Strategy for EMEA. In this role he managed a 2000 (offshore and onshore) strong team and $240 million revenue.

As VP and Regional CEO for EMEA, he is leading GreyOrange in EMEA and is responsible for growing GreyOrange’s presence in that region along with additional responsibility of South America.

About GreyOrange

GreyOrange is a multinational firm that designs, manufactures and deploys advanced robotics systems for automation in warehouses, distribution and fulfilment centres. With deep domain expertise, world class hardware and software engineering and the passion to solve complex business problems, the company is advancing the way logistics and supply chain processes are being optimized across the world. Founded in 2011, GreyOrange is headquartered in Singapore with offices in India, Japan, and Germany, and a state-of-the-art Research and Development center in Gurgaon, India.

GreyOrange a warehouse automation company

One Team, Many Talents.

GreyOrange India Office
GreyOrange Gurgaon Office

With a culture of collaboration, a roster of talent, and ample space in the office to detox, the GreyOrange team is active in the creative community, endlessly interested in what’s next, and generally pleasant to be around.

GreyOrange Office Area in India, Gurgaon
GreyOrange provides Supply Chain automation to companies
Key Customers