GreyOrange Co-Founder Samay Kohli to highlight Flexible Automation as a Game Changer for Retailers at ShopTalk 2019

Kohli to spotlight new Butler sites at retail and ecommerce distribution centers enjoying significant productivity improvements

Atlanta, February 26, 2019 – Samay Kohli, Co-Founder and CEO of robotics and warehouse automation company, GreyOrange, will highlight the benefits of Flexible Automation, and several new sites using the Butler goods-to-person system in the U.S., Europe and Asia at Shoptalk, the leading trade show on the future trends and technologies in the retail industry from March 3-6, 2019 in Las Vegas.

Kohli will present on March 5 as part of the Technologies Transforming Retail: Robotics and Automation track for warehouses and fulfillment. In his talk, he will discuss the new complexities and challenges that today’s retailers face, especially with the rise of the omnichannel shopper. These include higher service expectations, a more seamless experience across channels, volatility of peak periods, manpower demands and increased pressure to cut operational costs. He will also highlight how some retailers have addressed these challenges and create the foundation of an omnichannel supply chain.

“The Retail Evolution calls for a new generation of solutions to address its complexities, which will help retailers create an end-to-end omnichannel supply chain grounded in the streamlined processes of their fulfillment centers,” Kohli said. “Automation has a big role to play in this, as it can help minimize inventory duplication and enable a real-time, unified view of inventory across channels.”

Kohli will explain how intelligent software provides the foundation as an AI-enabled and self- learning engine to continually improve business metrics in an automated warehouse. For optimum flexibility, automation hardware should be mobile, not fixed, and modular for ease of addition or subtraction when volumes change, or resources need to be relocated. This level of agility to scale up quickly or adjust to various business demands is a necessity.

In a modern warehouse, assets and resources need to collaborate with minimal human intervention and with utmost integration across various workflows. This maximizes the throughput, as the movement of all resources optimize precisely with the use of AI and machine learning algorithms. A fully connected robotics system can process large amounts of data in real time to adapt on the fly. Such synchronization can unlock new areas of productivity, some of which were not considered before.

“In today’s highly dynamic retail landscape, Flexible Automation in distribution centers will be the game changer that can provide the operational excellence that retailers seek,” Kohli added. “AI is transforming retail in-store and in the last mile. It provides retailers with continuous improvement, agility to react to changes, and real-time, end-to-end optimization.”

The goal of GreyOrange is to enable the world’s most flexible and automated warehouses. Several distribution centers of industry-leading retailers will be discussed, such as apparel, fashion, CE, home furnishing, FMCG and e-commerce in the Americas, Europe and Asia. Their deployment of AI-powered solutions maximized resource utilization, improved handling of high- mix inventory and increased express delivery for the ever-growing ecommerce and omnichannel retail sectors.

The GreyOrange team will be at Shoptalk from March 3-5, booth #4030 at The Venetian in Las Vegas. For more information or to schedule a meeting, contact

Get a hands-on demo of the latest high-performance GreyOrange solutions at PROMAT 2019, April 8-11, at Hall S3275, in Chicago. Contact Register at

Photo Caption : New sites using the GreyOrange Butler goods-to-person system in the U.S., Europe and Asia
Photo caption: Samay Kohli, Co-Founder and CEO of robotics and warehouse automation company, GreyOrange

About GreyOrange 
GreyOrange is a multinational technology company that designs, manufactures and deploys advanced robotics systems for automation in distribution and fulfilment centers. Through the use of flexible automation, the power of AI and exceptional customer service, we work closely with businesses to recognize their needs, optimize the supply chain and enhance process efficiency. As we prepare businesses for the future, our customers can focus on what they do best: create, sell and innovate. We help our customers evolve their business, without sacrificing what makes it unique. Founded in 2011, GreyOrange is based in Singapore with offices in India, Japan, Germany and the United States, and three state-of-the-art research and development centers in India, the United States and Singapore. To learn more, visit

For further information please contact:
Christina Loh
GreyOrange Pte Ltd
+65 65898380

Leave a Reply

Your email address will not be published. Required fields are marked *