GreyOrange Announces Suneel Krishnaswamy as new CPEO

Suneel GreyOrange

GreyOrange appoints Suneel Krishnaswamy as Chief Product and Engineering Officer to advance the company’s customer-focused automation technology

ATLANTA, (May 3, 2023)GreyOrange, Inc., a global leader in automated robotic fulfillment and inventory optimization software, today announces the appointment of Suneel Krishnaswamy as Chief Product and Engineering Officer (CPEO). Krishnaswamy, a seasoned technology executive known for building and scaling world-class engineering teams, has joined GreyOrange to lead the company’s technology solutions development and deployment strategy.

“Suneel’s more than 30 years of supply chain software and technology experience make him the right candidate to take GreyOrange’s overall automation solutions strategy to the next level as we continue preparing our customers today for the needs and challenges of tomorrow,” said Akash Gupta, co-founder and CEO of GreyOrange. “His wealth of experience and proven track record of developing and managing successful products using the SaaS delivery model will be invaluable to our continued growth and success.” 

Before joining GreyOrange, Krishnaswamy served as SVP of Architecture and Innovation at Koerber Supply Chain. His experiences also include serving as the CTO at enVista and serving in leadership roles at companies including Kuebix, IBM, Sterling Commerce, Yantra Corporation and Infosys. Krishnaswamy’s notable track record includes creating industry-leading solutions in warehouse and transportation management, omnichannel commerce, procurement and B2B integration.

“I believe in GreyOrange’s mission of revolutionizing the supply chain industry through innovative and cutting-edge technology, so serving on the leadership team using my tech and management background to advance company priorities will be exciting,” said Krishnaswamy. “Not only do I anticipate working with the talented team at GreyOrange to develop and deliver solutions that continue to exceed our customers’ expectations and help grow their business, but I look forward to GreyOrange’s ability to continue serving as an industry leader and credible counsel. 

Krishnaswamy will be an essential key to the executive leadership team, following Gupta’s latest transition into the CEO seat from his previous GreyOrange positions as Chief Technology Officer and Chief Product Officer. Working lockstep with the executive leadership team and new CEO, Krishnaswamy will support Gupta’s commitment to ensure continued innovation remains at the forefront for GreyOrange while providing customers with the most effective and efficient solutions for their fulfillment challenges.

About GreyOrange

Disrupting and re-defining fulfillment, GreyOrange Inc. provides a state-of-the-art hardware agnostic fulfillment orchestration platform, GreyMatter™, that responds to customer orders in real time as well as proprietary and certified third-party hardware. The company’s solutions offer a competitive advantage by increasing productivity, empowering growth and scale, mitigating labor challenges, and reducing risk and time to market while also creating better experiences for customers and employees. Founded in 2012, GreyOrange is headquartered in Atlanta, Georgia, with offices and partners across the Americas, Europe, and Asia. For more information, visit

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Leah R. H. Robinson, APR

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