In today’s fiercely competitive labor market, meeting customer expectations has become a daunting challenge for businesses of all types. For fashion e-commerce retailer Dafiti, its customer promise of an exceptional online shopping experience included delivery in 48 hours or less and free 30-day returns.
Additionally, Dafiti’s warehouse processes were complex, involving manual steps for processes like cross-docking, picking, order consolidation and value-added services (VAS). However, through smart warehouse automation, Dafiti was able to streamline operations, improve efficiency, and significantly reduce labor needs and costs. Ahead, we delve into the e-tailer’s transformative journey and the impact of smart fulfillment automation.
Dafiti set an ambitious goal — to offer customers the best online shopping experience through deliveries within 48 hours or less and hassle-free, 30-day returns. However, the labor shortage and several manual, intricate warehouse processes were making it increasingly difficult and costly to keep up with that promise.
Recognizing the need for a change, Dafiti turned its attention toward warehouse automation. The retailer was looking for a solution that would streamline operations, improve accuracy, and accommodate peak volumes without the pitfalls associated with traditional fixed automation, such as high upfront investments, inflexibility and long deployment timelines.
To realize its vision of a more efficient and agile warehouse, Dafiti deployed GreyOrange Ranger™ MoveSmart (RMS) robots powered by GreyMatter for intelligent, automated and adaptable conveying and sorting. The implementation brought about significant improvements to Dafiti’s warehouse operations:
With the implementation of GreyOrange intelligent fulfillment, Dafiti achieved remarkable results:
Dafiti anticipates substantial cost savings in the coming years through the reduction and reallocation of manpower. With GreyOrange warehouse automation, Dafiti has the potential to decrease labor needs by up to 40%, translating to savings of approximately $3 million over 5 years through the reduction and reallocation of manpower.
With GreyOrange smart warehousing, Dafiti revolutionized its warehouse operations, paving the way for faster, more accurate and cost-efficient order fulfillment. GreyMatter-powered RMS robots brought automation and intelligence to the forefront, enabling Dafiti to exceed customer expectations while optimizing internal processes. As ecommerce continues to evolve, intelligent fulfillment and multi-agent orchestration will become indispensable for retailers seeking to thrive in a competitive landscape.
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